This is an assignment in reverse. To become familiar with storyboarding, I chose an existing TV commercial and imagined what its storyboard must have looked like, before they created the add. Cutting the video down into key images, while also taking the opportunity to have a go with regular pencils, I ended up with quite a few pages that I bundled into a booklet. I also made an animatic of the video that you can find in my portfolio under “Poppy’s videos“.
For people who don’t recognize the Chevrolet advertisement; It’s a story that starts out with a young woman who is at the vet’s, because her dog’s time has come. Then her life story unfolds in reverse, going down the years, showing all the key moments of her life with her dog as her loyal companion, to the moment she first found him as a puppy. The image fades with the line “A best friend for life’s journey” left on the screen and the Chevrolet logo.